2025: a year of firsts
The number tells you it worked; this tells you how. A lot of what we built in 2025 had never existed before — and most of it is still running.
Rim-to-Rim launched
A brand-new group fundraiser format, run for the first time — and it raised real money (~$17.5k in 2025). See the Rim-to-Rim page →
First 50k Sisterhood built
Angie designed and stood up a new peer-to-peer campaign from scratch — it became our breakout engine. See the First 50k Sisterhood →
LOWA $45k pledge secured
Our largest single commitment — $45k for the Summit Scholarship, now under contract and expanding for 2027. LOWA × Summit Scholarship →
Partner portal + updates Infrastructure
Started regular partner updates and built a self-serve content portal for sponsors — the backbone of the sponsorship model, and a real asset we now own. View the portal → (password: content)
Our first film — “Vamos a la Playa”
A short film from the 2025 Peru expedition, shot and produced by Brittain Noel, our inaugural Adventure Lens grantee — a storytelling asset we can reuse across channels. Watch it on YouTube →
Earned press
A pro-bono collaboration with Outside PR — modest results, honestly, but a foothold: a SnowBrains feature and a Boulder Daily Camera column by Chris Weidner. Worth building on.